LEARN THE JOB.
NOT JUST, THE THEORY.
A one-day practical masterclass with Ralph Saade, Founder of Social Gurus, designed to show you how social media marketing actually works inside a real agency.
From understanding a client and building a strategy to creating content, using AI, running paid campaigns, reading performance and managing clients — you’ll go through the complete social media process from start to finish.
What You’ll Learn:
1- Strategy: Build a complete social media roadmap, audience, positioning, platforms, content pillars, tone of voice, KPIs and action plans.
2-Content: Create stronger Reels, Stories, statics, carousels, hooks and campaigns that are built around real marketing objectives.
3-AI: Learn how to properly brief tools such as ChatGPT, Gemini, Nano Banana, Magnific
Kling and more for strategy, copy, visuals, video and productivity
4-Paid Advertising: Understand Meta, Google, TikTok, Snapchat and AI advertising including targeting, funnels, retargeting, budgets, testing and optimization.
5-Analytics: Learn how to collect, interpret and connect marketing data to uncover trends, understand audience behavior, evaluate campaign performance and make data-driven decisions that improve results.
6-The Business: Learn how to manage briefs, clients, proposals, pricing, calendars, approvals, shoots, reporting and difficult situations.
More Than a Theory
Throughout the day, you’ll work with real Social Gurus examples, live demonstrations,
discussions and practical exercises.
You’ll also take part in the Social Gurus Lab, where your team becomes the agency and builds a strategy for a real-world client brief.
You’ll Leave with a Certificate of Attendance plus access to editable templates for strategy, content calendars, client briefs, reporting, paid ads, AI prompts and more.
By the end of the workshop, you’ll be able to:
Build a complete social media strategy
Create a structured content plan
Use AI professionally for strategy, copy, visuals and video
Understand and structure paid advertising campaigns
Read KPIs and optimize performance
Manage clients, briefs, approvals and reporting like a professional
Who Should Attend:
Students, marketers, social media managers, content creators, freelancers, entrepreneurs and business owners who want a practical understanding of how social media marketing actually works.
Saturday, October 3 | 10 AM – 6 PM
Le Royal Hotel, Dbayeh
Workshop Fee: $200 (Including lunch and coffee breaks)
Limited Seats
Reserve your seat via WhatsApp: +961 71 126 204.